How society uses science, technology, and psychology, to control anyone, anywhere, to do nearly everything.
Many pay to destroy themselves on cigarettes, grow obese, favor whatever creates short-term pleasure, often completely ignore long-term consequences.
Given choice, between broccoli and candy, far more choose what experience creates pleasure now, over promises of long-term, lasting pleasure later.
Were broccoli, audiobooks, chess, what offers reward, but little emotion to disappear, few care, above phones, sex, sports, music, movies (entertainment).
Obsession with character centers not on honesty, courage, such as a firefighter, but emotional entertainment (athlete, singer, actor), which builds obsession.
What most affects want, is satisfaction, whose absence creates pain, diets, relationships, sex, smartphones, drugs, all seek relief from pain.